The power of sport for business
The world of elite, high-performance competition that is professional sport is full of ideas, lessons and insights that can be utilised in a business and management setting.
Modern professional sport, with its focus on constant self-improvement, on a winning mentality, on ‘marginal gains’, leadership, team-building and team development, can be a key learning ground for top-level executives.
Elite sport is a constantly evolving environment where every participant is looking for the edge, for any way to gain a competitive advantage in one of the most ruthless of marketplaces.
That environment forces the top sports teams and competitors to constantly examine any way they can get ahead – whether that be through performance science, data, nutrition, psychology, better team-building, the most effective management of themselves and their organisations.
In that search, the elite in sports, look for insight from wherever they can find it – including in the business world – and seek to apply it in the most effective way possible in their profession.
But like all knowledge transfer – it works both ways. The world of business and of elite level executive management has much it can learn from high-performance sport and the remarkable people within it.
Gaining real insight
The insights from cutting edge of professional sport are invaluable but so hard to access.
In their public statements, players, managers and top sports people, are understandably wary of revealing too much, careful of inadvertently helping their rivals or confusing the public. There isn’t much you can learn from a post-match television interview or even the slightly more reflective newspaper or magazine article.
Sport builds a wall around itself, with knowledge and expertise carefully guarded.
Insight’s diploma courses, boot-camps, online learning platforms and events, break down that wall.
They allow executives and elite business people, access to the real insights, the valuable transferable knowledge from professional sports, in the context of high-quality study.
The clichés and jargon are left at the door. We put you in a room with some of the very best of sport, winners at the highest level, who can reveal the thinking behind their greatest moments and their toughest challenges and so much more.
The company is owned and led by two of the most successful men in modern football.
We offer a wide range of Accredited Advanced Executive Diplomas in various areas such as Elite Management, Elite Leadership, Elite Strategic Management, and Elite Mentoring and Coaching. Our capstone course is our MSc in Elite Management Practice which is delivered online and blended.
Insight in Sport 